400
Conejos
Conejos
(kwah-troh-syen-tos koh-NEH-hohs)
— MEZCAL —
ESPADÍN
(es-pah-DEEN)
STYLE
Joven · Espadín
Oaxaca
400 Conejos ESPADÍN
♢TASTING
- Smoky roasted agave
- Roasted fruit, citrus
- Earthy, soft sweetness
★WHY IT MATTERS
- 100% Espadín, Oaxaca
- Stone-milled, pit-roasted
- Copper-still, double-distilled
●SELL IT AS
“Approachable, balanced smoke — Espadín done right. The way into mezcal.”
400
Conejos
Conejos
(kwah-troh-syen-tos koh-NEH-hohs)
— MEZCAL —
CUISHE
(KWEE-sheh)
MAGUEY
Cuishe (wild)
Oaxaca
400 Conejos CUISHE
♢TASTING
- Floral, firewood & ash
- Sweet cooked agave
- Red pepper, earthy smoke
★WHY IT MATTERS
- Espadín + wild Cuishe
- Santiago Matatlán, Oaxaca
- Stone-milled, pit-roasted
●SELL IT AS
“Wild Cuishe brings green, peppery, smoky depth. A mezcal-lover’s pick.”
400
Conejos
Conejos
(kwah-troh-syen-tos koh-NEH-hohs)
— MEZCAL —
TOBALÁ
(toh-bah-LAH)
MAGUEY
Tobalá (wild)
Oaxaca
400 Conejos TOBALÁ
♢TASTING
- Floral & herbal
- Tropical fruit
- Mineral, soft smoke
★WHY IT MATTERS
- Espadín + wild Tobalá
- Santiago Matatlán, Oaxaca
- Stone-milled, pit-roasted
●SELL IT AS
“Wild Tobalá adds floral, fruity finesse. For the curious guest.”
Arette
Artesanal
Artesanal
(ah-REH-teh ar-teh-sah-NAHL)
— TEQUILA —
BLANCO
AGED
Unaged
NOM 1109
Arette Artesanal BLANCO
♢TASTING
- Mineral, cooked agave
- Citrus
- Clean, intense
★WHY IT MATTERS
- El Llano · NOM 1109
- Estate-grown, additive-free
- Tighter distillation cut
●SELL IT AS
“Mineral, agave-forward blanco — a bartender’s value workhorse.”
Arette
Artesanal
Artesanal
(ah-REH-teh ar-teh-sah-NAHL)
— TEQUILA —
REPOSADO
AGED
11 months
NOM 1109
Arette Artesanal REPOSADO
♢TASTING
- Soft caramel, agave
- Toasted almond
- Light pepper, oak
★WHY IT MATTERS
- Aged 11 mo · ex-bourbon barrels
- Estate, additive-free
- El Llano
●SELL IT AS
“Eleven months in oak — silky and mellow. Punches above its price.”
Arette
Artesanal
Artesanal
(ah-REH-teh ar-teh-sah-NAHL)
— TEQUILA —
AÑEJO
AGED
Aged 1yr+
NOM 1109
Arette Artesanal AÑEJO
♢TASTING
- Cooked agave, citrus
- Toasted nuts, vanilla
- Dried herbs, peppery
★WHY IT MATTERS
- Aged 1 yr+ · ex-bourbon oak
- Estate-grown agave
- Additive-free
●SELL IT AS
“Nutty, herb-edged añejo — characterful and well-priced.”
Arette
Artesanal
Artesanal
(ah-REH-teh ar-teh-sah-NAHL)
— TEQUILA —
HIGH PROOF
PROOF
High proof
NOM 1109
Arette Artesanal HIGH PROOF
♢TASTING
- Bold cooked agave
- Pepper, citrus oils
- Mineral, intense
★WHY IT MATTERS
- Higher proof, additive-free
- Estate El Llano agave
- Full agave punch
●SELL IT AS
“Full-proof Arette — bold and undiluted. For the agave geek.”
Banhez
(BAHN-es)
— MEZCAL —
ENSAMBLE
(en-SAHM-bleh)
STYLE
Ensamble
Oaxaca
Banhez ENSAMBLE
♢TASTING
- Pineapple, banana
- Floral, mild smoke
- Fruity, smooth
★WHY IT MATTERS
- 90% Espadín / 10% Barril
- 35+ family co-op (Ejutla)
- Great intro mezcal
●SELL IT AS
“Mild, fruity and floral — the perfect gateway mezcal and cocktail base.”
Banhez
(BAHN-es)
— MEZCAL —
TOBALÁ
(toh-bah-LAH)
MAGUEY
Tobalá (wild)
Oaxaca
Banhez TOBALÁ
♢TASTING
- Green mango
- Leather
- Fresh green herbs
★WHY IT MATTERS
- Wild Tobalá
- La Compañía, Oaxaca (1,483m)
- Wild-yeast fermented
●SELL IT AS
“Wild Tobalá — fruity and herbaceous. A refined step up.”
Casamigos
(kah-sah-MEE-gohs)
— TEQUILA —
BLANCO
AGED
Unaged
NOM 1416
Casamigos BLANCO
♢TASTING
- Ripe agave, vanilla
- Mint, vegetal
- Full, chewy body
★WHY IT MATTERS
- 72-hr slow roast
- 80-hr fermentation
- Double pot-distilled
●SELL IT AS
“Soft, vanilla-sweet blanco — smooth and very easy to sell.”
Casamigos
(kah-sah-MEE-gohs)
— TEQUILA —
REPOSADO
AGED
~7 months
NOM 1416
Casamigos REPOSADO
♢TASTING
- Caramel, cocoa
- Vanilla, oak
- Cinnamon, soft spice
★WHY IT MATTERS
- Aged ~7 mo · American white oak
- 72-hr slow roast
- Silky, mellow
●SELL IT AS
“Caramel-cocoa reposado — smooth and familiar. A popular call.”
Cazcanes
No.
7
No.
7
(kahs-KAH-nes)
— TEQUILA —
BLANCO
AGED
Unaged
NOM 1614
Cazcanes No. 7 BLANCO
♢TASTING
- Fresh citrus
- Sweet agave
- Hint of black pepper
★WHY IT MATTERS
- Amatitán valle · NOM 1614
- 100% organic lowland agave
- Single-source spring water
●SELL IT AS
“Crisp, clean organic blanco — great neat or in a margarita.”
Cazcanes
No.
7
No.
7
(kahs-KAH-nes)
— TEQUILA —
REPOSADO
AGED
Up to 11 months
NOM 1614
Cazcanes No. 7 REPOSADO
♢TASTING
- Sweet agave
- Delicate caramel & vanilla
- Warm spice, silky
★WHY IT MATTERS
- Aged ≤11 mo · ex-bourbon oak
- 100% organic agave
- Blended to taste
●SELL IT AS
“Silky and lightly sweet — caramel and vanilla over bright agave.”
Clase
Azul
Azul
(KLAH-seh ah-SOOL)
— TEQUILA —
PLATA
AGED
Unaged
NOM 1595
Clase Azul PLATA
♢TASTING
- Sweet cooked agave
- Citrus, herbal
- Smooth, clean
★WHY IT MATTERS
- Iconic hand-painted decanter
- Casa Tradición · NOM 1595
- Smooth, sweet style
●SELL IT AS
“The famous painted bottle — smooth and sweet. Sells on sight.”
Clase
Azul
Azul
(KLAH-seh ah-SOOL)
— TEQUILA —
REPOSADO
AGED
8 months
NOM 1595
Clase Azul REPOSADO
♢TASTING
- Sweet agave, caramel
- Cinnamon, nutmeg
- Vanilla, smooth
★WHY IT MATTERS
- Aged 8 mo · ex-bourbon American oak
- Hand-painted ceramic decanter
- Crowd magnet
●SELL IT AS
“Caramel-smooth reposado in the iconic bottle — an instant upsell.”
Clase
Azul
Azul
(KLAH-seh ah-SOOL)
— TEQUILA —
GOLD
STYLE
Joven blend
NOM 1595
Clase Azul GOLD
♢TASTING
- Agave syrup, green apple
- Fig, toasted wood
- Cocoa, green olive
★WHY IT MATTERS
- Joven: plata + repo + 8-yr XA blend
- French oak & sherry-cask notes
- Ultra-premium decanter
●SELL IT AS
“A luxury joven blend in a showpiece bottle — the splurge of the shelf.”
Corazón
(koh-rah-SOHN)
— TEQUILA —
REPOSADO
AGED
6–8 months
NOM 1103
Corazón REPOSADO
♢TASTING
- Thyme, green grass
- Agave nectar
- Soft vanilla, almond
★WHY IT MATTERS
- Aged 6–8 mo · ex-bourbon oak
- Casa San Matías (highlands)
- Herbaceous, refined
●SELL IT AS
“Herbal, refined reposado — smooth with a fresh green edge.”
Don
Fulano
Fulano
(dohn foo-LAH-noh)
— TEQUILA —
BLANCO
AGED
Unaged
NOM 1146
Don Fulano BLANCO
♢TASTING
- Fruit-forward agave
- Cooked agave, pepper
- Elegant, soft
★WHY IT MATTERS
- La Tequileña · NOM 1146
- 5th-gen highland estate
- Fully-mature agave only
●SELL IT AS
“Elegant highland blanco from fully-ripe agave. Refined and food-friendly.”
Don
Fulano
Fulano
(dohn foo-LAH-noh)
— TEQUILA —
REPOSADO
AGED
8–11 months
NOM 1146
Don Fulano REPOSADO
♢TASTING
- Cooked agave, vanilla
- Dark chocolate, coconut
- Herbal sweetness, spice
★WHY IT MATTERS
- Aged 8–11 mo · French Limousin oak
- La Tequileña · NOM 1146
- Highland estate agave
●SELL IT AS
“French-oak rested — chocolate, coconut, vanilla. A refined sipper.”
Don
Fulano
Fulano
(dohn foo-LAH-noh)
— TEQUILA —
AÑEJO
AGED
30 months
NOM 1146
Don Fulano AÑEJO
♢TASTING
- Banana bread, warm oak
- Baking spice, vanilla
- Honey, dry finish
★WHY IT MATTERS
- Aged 30 mo · French Limousin oak
- La Tequileña · NOM 1146
- Fully-mature estate agave
●SELL IT AS
“30 months in French oak — structured and elegant. A serious añejo.”
Don
Fulano
Fulano
(dohn foo-LAH-noh)
— TEQUILA —
HIGH PROOF
PROOF
High proof
NOM 1146
Don Fulano HIGH PROOF
♢TASTING
- Intense cooked agave
- Pepper, citrus oils
- Bold, mineral
★WHY IT MATTERS
- Overproof ‘Fuerte’ blanco
- La Tequileña · NOM 1146
- Unfiltered, full agave
●SELL IT AS
“Don Fulano Fuerte — overproof and bold. A cocktail powerhouse.”
Don
Julio
Julio
(dohn HOO-lee-oh)
— TEQUILA —
BLANCO
AGED
Unaged
NOM 1449
Don Julio BLANCO
♢TASTING
- Lemon peel, green apple
- Agave, cut grass
- White pepper, faint vanilla
★WHY IT MATTERS
- Highland Atotonilco agave
- Brick-oven roasted
- 100% blue agave
●SELL IT AS
“Crisp highland blanco — bright and clean. A reliable margarita pour.”
Don
Julio
Julio
(dohn HOO-lee-oh)
— TEQUILA —
REPOSADO
AGED
8 months
NOM 1449
Don Julio REPOSADO
♢TASTING
- Cooked agave, honey
- Butterscotch, citrus
- Cinnamon, light oak
★WHY IT MATTERS
- Aged 8 mo · ex-bourbon oak
- Highland Atotonilco
- Smooth, well-structured
●SELL IT AS
“Eight months in oak — honeyed and smooth. An easy upsell from blanco.”
Don
Julio
Julio
(dohn HOO-lee-oh)
— TEQUILA —
AÑEJO
AGED
18 months
NOM 1449
Don Julio AÑEJO
♢TASTING
- Caramel, butterscotch
- Chocolate, dried fruit
- Honey, warm spice
★WHY IT MATTERS
- Aged 18 mo · ex-bourbon oak
- Highland agave
- Rich but not heavy
●SELL IT AS
“Eighteen months in oak — caramel-rich and sippable. Order it neat.”
Don
Julio
1942
Julio
1942
(dohn HOO-lee-oh)
— TEQUILA —
AÑEJO
AGED
≈2.5 years
NOM 1449
Don Julio 1942 AÑEJO
♢TASTING
- Caramel & cooked agave
- Toasted oak, vanilla
- Dark chocolate, long finish
★WHY IT MATTERS
- Aged ~2.5 yr · ex-bourbon oak
- Just shy of extra añejo
- Don Julio’s flagship sipper
●SELL IT AS
“The special-occasion pour — rich caramel and oak. Serve it neat.”
Don
Julio
70
Julio
70
(dohn HOO-lee-oh)
— TEQUILA —
CRISTALINO
AGED
Aged · filtered
NOM 1449
Don Julio 70 CRISTALINO
♢TASTING
- Vanilla, honey
- Bright agave, citrus
- Toasted oak, clean
★WHY IT MATTERS
- Añejo, charcoal-filtered clear
- Aged in ex-bourbon oak
- Highland agave
●SELL IT AS
“Añejo flavor, crystal clear — smooth and modern. A flashy sipper.”
Dona
Vega
Vega
(DOH-nyah VEH-gah)
— MEZCAL —
ESPADÍN
(es-pah-DEEN)
STYLE
Espadín
Oaxaca
Dona Vega ESPADÍN
♢TASTING
- Light smoke, dried fruit
- Vanilla, cocoa
- White pepper finish
★WHY IT MATTERS
- Women-led family palenque
- Espadín matured 9–10 yrs
- Santiago Matatlán
●SELL IT AS
“Gentle smoke, soft fruit — an approachable mezcal with a great story.”
El
Tesoro
Tesoro
(el teh-SOH-roh)
— TEQUILA —
BLANCO
AGED
Unaged
NOM 1139
El Tesoro BLANCO
♢TASTING
- Cooked agave & white pepper
- Green herbs, citrus zest
- Mineral, crisp finish
★WHY IT MATTERS
- La Alteña · NOM 1139
- Camarena family since 1937
- Stone tahona, natural ferment
●SELL IT AS
“Old-school tahona blanco — earthy and agave-rich.”
El
Tesoro
Tesoro
(el teh-SOH-roh)
— TEQUILA —
REPOSADO
AGED
9–11 months
NOM 1139
El Tesoro REPOSADO
♢TASTING
- Grilled fruit, fresh agave
- Butterscotch, toasted oak
- Light smoke, clean
★WHY IT MATTERS
- Aged 9–11 mo · ex-bourbon oak
- La Alteña · NOM 1139
- Stone tahona-crushed
●SELL IT AS
“Almost a year in oak — fruit, butterscotch, a wisp of smoke.”
El
Tesoro
Tesoro
(el teh-SOH-roh)
— TEQUILA —
AÑEJO
AGED
2–3 years
NOM 1139
El Tesoro AÑEJO
♢TASTING
- Sweet cooked agave
- Vanilla & caramel
- Soft oak, gentle spice
★WHY IT MATTERS
- Aged 2–3 yr · ex-bourbon oak
- La Alteña · NOM 1139
- Tahona tradition
●SELL IT AS
“Aged 2–3 years — vanilla and caramel over agave.”
El
Tesoro
Paradiso
Tesoro
Paradiso
(teh-SOH-roh pah-rah-DEE-soh)
— TEQUILA —
EXTRA AÑEJO
AGED
5 years
NOM 1139
El Tesoro Paradiso EXTRA AÑEJO
♢TASTING
- Butterscotch, roasted agave
- Grilled peach, caramel
- Chocolate, toasted nuts
★WHY IT MATTERS
- Aged 5 yr · ex-cognac French oak
- Camarena × A. de Fussigny
- Tahona-made base
●SELL IT AS
“Five years in cognac casks — silky and luxurious. A top-shelf nightcap.”
Fortaleza
(for-tah-LEH-sah)
— TEQUILA —
BLANCO
AGED
Unaged
NOM 1493
Fortaleza BLANCO
♢TASTING
- Lime zest, green olive
- Wet stone, white pepper
- Vanilla, clay
★WHY IT MATTERS
- Sauza family revival · NOM 1493
- Stone tahona, brick ovens
- Additive-free
●SELL IT AS
“The cult tahona blanco — bright, briny and mineral. Bartenders adore it.”
Fortaleza
(for-tah-LEH-sah)
— TEQUILA —
REPOSADO
AGED
6–9 months
NOM 1493
Fortaleza REPOSADO
♢TASTING
- Honeyed agave, vanilla
- Baked fruit
- Earthy, mineral, light oak
★WHY IT MATTERS
- Aged 6–9 mo · ex-bourbon oak
- Stone tahona, brick ovens
- Additive-free
●SELL IT AS
“Tahona reposado — agave stays front and center under soft oak. A gem.”
Fortaleza
(for-tah-LEH-sah)
— TEQUILA —
AÑEJO
AGED
18–24 months
NOM 1493
Fortaleza AÑEJO
♢TASTING
- Toffee, roasted pineapple
- Dark fruit, baking spice
- Toasted nuts, deep caramel
★WHY IT MATTERS
- Aged 18–24 mo · American oak
- Tahona + brick-oven depth
- Additive-free
●SELL IT AS
“Deep, complex añejo with the agave core intact — a connoisseur’s pour.”
G4
— TEQUILA —
BLANCO
AGED
Unaged
NOM 1579
G4 BLANCO
♢TASTING
- Cooked agave, citrus
- Soft minerality
- Smooth, clean
★WHY IT MATTERS
- Felipe Camarena · El Pandillo
- NOM 1579, highland estate
- Stone ovens + ‘Felipestein’ tahona
●SELL IT AS
“Felipe Camarena’s clean, rainwater-made blanco. A connoisseur’s pour.”
G4
— TEQUILA —
REPOSADO
AGED
6 months
NOM 1579
G4 REPOSADO
♢TASTING
- Cooked agave, vanilla
- Soft oak
- Gentle black pepper
★WHY IT MATTERS
- Aged 6 mo · ex-bourbon oak
- El Pandillo · NOM 1579
- Rain + spring water
●SELL IT AS
“Six months in oak — agave leads, soft vanilla edge. Smooth and long.”
G4
— TEQUILA —
AÑEJO
AGED
18 months
NOM 1579
G4 AÑEJO
♢TASTING
- Caramel, toasted oak
- Cooked agave
- Dried fruit, spice
★WHY IT MATTERS
- Aged 18 mo · ex-bourbon oak
- El Pandillo · NOM 1579
- Additive-free
●SELL IT AS
“A year and a half in oak — caramel and dried fruit. A treat neat.”
G4
— TEQUILA —
HIGH PROOF
PROOF
High proof
NOM 1579
G4 HIGH PROOF
♢TASTING
- Bold cooked agave
- Citrus, minerality
- Full, clean punch
★WHY IT MATTERS
- Higher-proof G4 blanco
- El Pandillo · NOM 1579
- Rain + spring water
●SELL IT AS
“Full-proof G4 — pure agave, turned up. For the enthusiast.”
Gracias
A
Dios
A
Dios
(GRAH-see-as ah dee-OHS)
— MEZCAL —
ESPADÍN
(es-pah-DEEN)
STYLE
Espadín
Oaxaca
Gracias A Dios ESPADÍN
♢TASTING
- Light smoke, herbal
- Bell pepper
- Fruity, dry spiced finish
★WHY IT MATTERS
- Maestro Oscar Hernández
- Santiago Matatlán palenque
- 100% artisanal
●SELL IT AS
“Herbal, balanced espadín — clean smoke for cocktails or sipping.”
Gracias
A
Dios
A
Dios
(GRAH-see-as ah dee-OHS)
— MEZCAL —
CUISHE
(KWEE-sheh)
MAGUEY
Cuishe (wild)
Oaxaca
Gracias A Dios CUISHE
♢TASTING
- Moss, damp earth
- Clove, white pepper
- Cinnamon, apple
★WHY IT MATTERS
- Wild Cuishe (15 yrs to mature)
- Tall karwinskii piñas
- Artisanal, distinctive
●SELL IT AS
“Wild Cuishe — earthy, spiced and mineral. For the mezcal explorer.”
Gran
Cava
de
Oro
Cava
de
Oro
(grahn KAH-vah deh OH-roh)
— TEQUILA —
PLATA
AGED
Unaged
NOM 1477
Gran Cava de Oro PLATA
♢TASTING
- Sweet cooked agave
- Soft, smooth
- Gentle citrus
★WHY IT MATTERS
- Highland agave
- Sweeter, smooth style
- Small-production
●SELL IT AS
“Soft, sweet and smooth plata — an easy crowd-pleaser.”
Gran
Cava
de
Oro
Cava
de
Oro
(grahn KAH-vah deh OH-roh)
— TEQUILA —
REPOSADO
AGED
Reposado
NOM 1477
Gran Cava de Oro REPOSADO
♢TASTING
- Cooked agave, oak
- Caramel
- Soft, woody
★WHY IT MATTERS
- Aged in oak
- Highland agave
- Smooth, refined
●SELL IT AS
“Mellow, caramel-touched reposado — smooth sipping.”
Gran
Cava
de
Oro
Cava
de
Oro
(grahn KAH-vah deh OH-roh)
— TEQUILA —
EXTRA AÑEJO
AGED
5 years
NOM 1477
Gran Cava de Oro EXTRA AÑEJO
♢TASTING
- Cinnamon, caramel
- Vanilla, nutmeg
- Baked agave, toasted oak
★WHY IT MATTERS
- Aged 5 yr · French white oak
- Dark, rich, lingering
- Highland agave
●SELL IT AS
“Five years in French oak — rich and spiced. A serious sipper.”
Gran
Centenario
Centenario
(grahn sen-teh-NAH-ree-oh)
— TEQUILA —
PLATA
AGED
Unaged
NOM 1122
Gran Centenario PLATA
♢TASTING
- Pear, lime, citrus
- Black pepper
- Green, rustic agave
★WHY IT MATTERS
- 100% blue agave
- Long-running Jalisco brand
- Smooth, fruit-forward
●SELL IT AS
“Fruity, peppery and smooth — an approachable, familiar plata.”
Gran
Centenario
Centenario
(grahn sen-teh-NAH-ree-oh)
— TEQUILA —
REPOSADO
AGED
~6 months
NOM 1122
Gran Centenario REPOSADO
♢TASTING
- Cooked agave, vanilla
- Toasted almond
- Clove, light oak
★WHY IT MATTERS
- Aged ~6 mo · new American oak
- Classic Jalisco brand
- Smooth
●SELL IT AS
“Nutty, spiced reposado — smooth and crowd-pleasing.”
Gran
Centenario
Centenario
(grahn sen-teh-NAH-ree-oh)
— TEQUILA —
AÑEJO
AGED
Añejo
NOM 1122
Gran Centenario AÑEJO
♢TASTING
- Toasted oak, chocolate
- Caramel, nuts
- Soft, slightly sweet
★WHY IT MATTERS
- Aged in American oak
- Classic Jalisco brand
- Balanced
●SELL IT AS
“Chocolatey, smooth añejo — an easy premium sipper.”
Gran
Centenario
Leyenda
Centenario
Leyenda
(sen-teh-NAH-ree-oh leh-YEN-dah)
— TEQUILA —
EXTRA AÑEJO
AGED
3+ years
NOM 1122
Gran Centenario Leyenda EXTRA AÑEJO
♢TASTING
- Apple, pear, raisin
- Maple, clove
- Eucalyptus, thyme
★WHY IT MATTERS
- Aged 3+ yr · French & American oak
- Rare extra añejo
- Complex, layered
●SELL IT AS
“A rare, woody extra añejo — orchard fruit and spice. A special pour.”
Guia
del
Alma
del
Alma
(GEE-ah del AHL-mah)
— MEZCAL —
ESPADÍN
(es-pah-DEEN)
STYLE
Espadín
Oaxaca
Guia del Alma ESPADÍN
♢TASTING
- Grapefruit, citrus
- Leather, walnut
- Honey, fig, butter
★WHY IT MATTERS
- Capón espadín (matured on plant)
- High-altitude palenque (2,600m)
- Upper Mixteca, Oaxaca
●SELL IT AS
“Capón espadín — citrus, nutty and rich. A connoisseur’s everyday.”
Herradura
(eh-rah-DOO-rah)
— TEQUILA —
SILVER
AGED
~45 days
NOM 1119
Herradura SILVER
♢TASTING
- Cooked agave, pepper
- Citrus, earthy
- Faint vanilla & oak
★WHY IT MATTERS
- Rested ~45 days in oak
- Amatitán estate · NOM 1119
- Founded 1870
●SELL IT AS
“Lightly rested silver — agave-forward with a soft edge. A classic.”
Herradura
(eh-rah-DOO-rah)
— TEQUILA —
REPOSADO
AGED
11 months
NOM 1119
Herradura REPOSADO
♢TASTING
- Buttery agave
- Soft spice, herbal
- Warm wood, vanilla
★WHY IT MATTERS
- Aged 11 mo · American white oak
- World’s first reposado (1974)
- Estate-grown agave
●SELL IT AS
“The original reposado — buttery, 11 months in oak. A piece of history.”
Herradura
(eh-rah-DOO-rah)
— TEQUILA —
AÑEJO
AGED
25 months
NOM 1119
Herradura AÑEJO
♢TASTING
- Bananas Foster, sweet
- Cooked agave
- American oak, spice
★WHY IT MATTERS
- Aged 25 mo · American white oak
- Estate-grown agave
- Founded 1870
●SELL IT AS
“Twenty-five months in oak — sweet and dessert-like. A rich sipper.”
Ilegal
(ee-leh-GAHL)
— MEZCAL —
JOVEN
(HOH-ven)
STYLE
Joven · Espadín
Oaxaca
Ilegal JOVEN
♢TASTING
- Tropical fruit, roasted agave
- Charred citrus, vanilla
- Campfire smoke, mineral
★WHY IT MATTERS
- 100% Espadín, Santiago Matatlán
- Tahona-crushed, double distilled
- Additive-free
●SELL IT AS
“Smooth, smoky and fruit-forward — a bar-favorite sipping mezcal.”
Ilegal
(ee-leh-GAHL)
— MEZCAL —
REPOSADO
(reh-po-SAH-do)
AGED
4 months
Oaxaca
Ilegal REPOSADO
♢TASTING
- Caramel, citrus
- Roasted agave, orange
- Dried chipotle, soft smoke
★WHY IT MATTERS
- Aged 4 mo · American oak
- Espadín, additive-free
- Santiago Matatlán
●SELL IT AS
“Lightly oaked mezcal — sweet agave with mellow smoke. An easy sipper.”
JC
Reserva
de
Familia
Reserva
de
Familia
(reh-SEHR-vah deh fah-MEE-lee-ah)
— TEQUILA —
PLATINO
AGED
Unaged
NOM 1122
JC Reserva de Familia PLATINO
♢TASTING
- Earthy minerality
- Dried herbs, agave
- Creamy, gently sweet
★WHY IT MATTERS
- Cuervo’s prestige line
- Rich, mineral platino
- Small-batch reserve
●SELL IT AS
“Cuervo’s top-shelf platino — creamy and earthy. A surprising sipper.”
JC
Reserva
de
Familia
Reserva
de
Familia
(reh-SEHR-vah deh fah-MEE-lee-ah)
— TEQUILA —
REPOSADO
AGED
Reposado
NOM 1122
JC Reserva de Familia REPOSADO
♢TASTING
- Cooked agave, oak
- Vanilla, spice
- Smooth, layered
★WHY IT MATTERS
- Aged in oak (prestige reserve)
- Refined and balanced
- Cuervo reserve line
●SELL IT AS
“A polished reserve reposado — smooth and dressed-up.”
JC
Reserva
de
Familia
Reserva
de
Familia
(reh-SEHR-vah deh fah-MEE-lee-ah)
— TEQUILA —
EXTRA AÑEJO
AGED
3+ years
NOM 1122
JC Reserva de Familia EXTRA AÑEJO
♢TASTING
- Oak, toasted almond
- Apple, olive
- Vanilla, cinnamon
★WHY IT MATTERS
- Aged 3+ yr · French & American oak
- Dark, complex, aged
- Annual collectible release
●SELL IT AS
“Dark, oaky and complex — a collector’s extra añejo. Sip slowly.”
Jose
Cuervo
Tradicional
Cuervo
Tradicional
(ho-SEH KWEHR-voh)
— TEQUILA —
REPOSADO
AGED
Reposado
NOM 1122
Jose Cuervo Tradicional REPOSADO
♢TASTING
- Cooked agave, pineapple
- Light oak, vanilla
- White pepper
★WHY IT MATTERS
- Aged in American & French oak
- 100% agave (not a mixto)
- Everyday workhorse
●SELL IT AS
“The classic 100%-agave reposado — familiar and margarita-ready.”
La
Gritona
Gritona
(lah gree-TOH-nah)
— TEQUILA —
REPOSADO
AGED
8 months
NOM 1533
La Gritona REPOSADO
♢TASTING
- Garden greens, raw agave
- Black pepper, cinnamon
- Cut grass, bright
★WHY IT MATTERS
- Aged 8 mo · ex-bourbon barrels
- Women-run distillery (Valles)
- Not over-oaked
●SELL IT AS
“Herbal, punchy reposado from a women-led distillery — a great story.”
Lalo
(LAH-loh)
— TEQUILA —
BLANCO
AGED
Unaged
NOM 1468
Lalo BLANCO
♢TASTING
- Cooked agave, citrus peel
- White pepper, rosemary
- Mineral, clean finish
★WHY IT MATTERS
- By Don Julio’s grandson
- Highland agave, well water
- Additive-free, blanco-only
●SELL IT AS
“Bright, mineral, additive-free blanco — a modern bartender favorite.”
Los
Magos
Magos
(lohs MAH-gohs)
— AGAVE SPIRIT —
SOTOL
(soh-TOHL)
ORIGIN
Chihuahua
Los Magos SOTOL
♢TASTING
- Tropical fruit, citrus
- Light mesquite smoke
- Herbal, eucalyptus, pepper
★WHY IT MATTERS
- 100% wild Dasylirion (sotol)
- Chihuahua · pit-roasted, triple distilled
- Organic · ~38% ABV
●SELL IT AS
“Bright, tropical, lightly smoky sotol — a vibrant non-agave surprise.”
Maestro
Dobel
Diamante
Dobel
Diamante
(MAH-es-troh doh-BEL dee-ah-MAHN-teh)
— TEQUILA —
CRISTALINO
AGED
Aged · filtered
NOM 1122
Maestro Dobel Diamante CRISTALINO
♢TASTING
- Light oak, vanilla
- Honey, prickly pear
- Citrus, clean
★WHY IT MATTERS
- Repo+añejo+XA blend, filtered
- Aged in American & European oak
- Smooth, polished
●SELL IT AS
“A clear blend of aged tequilas — silky and modern. Easy luxury sip.”
Mezcal
Vago
Vago
(mes-KAHL VAH-goh)
— MEZCAL —
ELOTE
(eh-LOH-teh)
STYLE
Elote (corn)
Oaxaca
Mezcal Vago ELOTE
♢TASTING
- Toasted corn, smoke
- Coconut cream, nutty
- Sweet, savory
★WHY IT MATTERS
- Espadín re-distilled w/ toasted corn
- Maestro Aquilino García
- Miahuatlán, Oaxaca
●SELL IT AS
“Toasted-corn mezcal — uniquely savory-sweet. A memorable pour.”
Mijenta
(mee-HEN-tah)
— TEQUILA —
BLANCO
AGED
Unaged
NOM 1499
Mijenta BLANCO
♢TASTING
- White flowers, peach
- Cooked agave, honey
- Cinnamon, white pepper
★WHY IT MATTERS
- High-highland Arandas agave
- Additive-free
- Award-winning blanco
●SELL IT AS
“Floral, honeyed and additive-free — a refined craft blanco.”
Mijenta
(mee-HEN-tah)
— TEQUILA —
REPOSADO
AGED
Up to 6 months
NOM 1499
Mijenta REPOSADO
♢TASTING
- Vanilla, bergamot
- Cooked agave, honey
- Cacao, orange blossom
★WHY IT MATTERS
- Aged ≤6 mo · American/French oak & acacia
- High-highland Arandas
- Additive-free
●SELL IT AS
“Multi-cask reposado — floral and elegant. A craft step-up.”
Nacional
(nah-see-oh-NAHL)
— MEZCAL —
CIRIAL
(see-ree-AHL)
MAGUEY
Cirial (wild)
Oaxaca
Nacional CIRIAL
♢TASTING
- Herbal, mineral
- Dry, vegetal
- Light smoke
★WHY IT MATTERS
- Wild Cirial (karwinskii)
- Rare maguey
- Earthy and distinctive
●SELL IT AS
“Wild Cirial — green, mineral and rare. A talking-point pour.”
Nacional
(nah-see-oh-NAHL)
— MEZCAL —
ENSAMBLE
(en-SAHM-bleh)
STYLE
Ensamble
Oaxaca
Nacional ENSAMBLE
♢TASTING
- Layered smoke
- Rich agave, earth
- Long, balanced finish
★WHY IT MATTERS
- Espadín + wild Cirial blend
- Cooked & crushed together
- Smoky, full-bodied
●SELL IT AS
“A smoky espadín-cirial blend — rich and balanced. A great house mezcal.”
Noche
Luna
Luna
(NOH-cheh LOO-nah)
— AGAVE SPIRIT —
SOTOL
(soh-TOHL)
ORIGIN
Chihuahua
Noche Luna SOTOL
♢TASTING
- Eucalyptus, anise, fennel
- Beechwood smoke, sage
- Stone fruit, cacao
★WHY IT MATTERS
- From Dasylirion — not agave
- Aldama, Chihuahua desert
- Herbal, mineral
●SELL IT AS
“Desert sotol — herbal, piney and mineral. A great non-agave curveball.”
Patron
(pah-TROHN)
— TEQUILA —
SILVER
AGED
Unaged
NOM 1492
Patron SILVER
♢TASTING
- Mineral, herbaceous
- Black pepper, citrus
- Light floral, gentle sweet
★WHY IT MATTERS
- Tahona + roller blend
- Triple distilled
- Pine-tank fermentation
●SELL IT AS
“Smooth, peppery, widely known — a safe call and a solid margarita.”
Patron
(pah-TROHN)
— TEQUILA —
REPOSADO
AGED
2+ months
NOM 1492
Patron REPOSADO
♢TASTING
- Char-grilled pepper
- Vanilla, citrus
- Herbs, light butterscotch
★WHY IT MATTERS
- Aged 2+ mo · American/French oak
- Tahona + roller blend
- Triple distilled
●SELL IT AS
“Lightly oaked Patrón — herbal and smooth. Familiar and easy to sell.”
Patron
(pah-TROHN)
— TEQUILA —
AÑEJO
AGED
12–15 months
NOM 1492
Patron AÑEJO
♢TASTING
- Cooked agave, vanilla
- Caramel, oak
- Chocolate, soft spice
★WHY IT MATTERS
- Aged 12–15 mo · mixed oak casks
- Velvety texture
- Triple distilled
●SELL IT AS
“Mixed-cask añejo — velvety and rich. A recognizable premium pour.”
Pedro
Morales
Morales
(PEH-droh moh-RAH-les)
— TEQUILA —
BLANCO
AGED
Unaged
Pedro Morales BLANCO
♢TASTING
- Crisp agave
- Subtle citrus
- Light, clean
★WHY IT MATTERS
- 100% blue agave
- Light-bodied, smooth
- Everyday mixing tequila
●SELL IT AS
“A clean, value blanco — an easy mixer for house margaritas.”
Puntagave
(poon-tah-GAH-veh)
— AGAVE SPIRIT —
BACANORA
(bah-kah-NOH-rah)
ORIGIN
Sonora
Puntagave BACANORA
♢TASTING
- Cedar, cooking spice
- Semi-sweet chocolate, saline
- Pine, anise, black cherry
★WHY IT MATTERS
- Sonoran agave spirit
- Rústico line
- Once-outlawed tradition
●SELL IT AS
“Sonoran bacanora — woody, spiced and savory. A bold rarity.”
Puntagave
(poon-tah-GAH-veh)
— AGAVE SPIRIT —
RAICILLA
(rah-ee-SEE-yah)
ORIGIN
Jalisco
Puntagave RAICILLA
♢TASTING
- Milk chocolate, buttercream
- Orange creamsicle
- Soft, delicate
★WHY IT MATTERS
- Western Jalisco raicilla
- Rústico line, ~44%
- Little smoke, fruity
●SELL IT AS
“Jalisco raicilla — soft, chocolatey and fruity. A fun, rare pour.”
Puntagave
(poon-tah-GAH-veh)
— AGAVE SPIRIT —
SOTOL
(soh-TOHL)
ORIGIN
Chihuahua
Puntagave SOTOL
♢TASTING
- Hay, pine, dried sotol
- Pecan, roasted almond
- Light honey, floral
★WHY IT MATTERS
- From Dasylirion (desert spoon)
- Chihuahuan desert
- Rústico, terroir-driven
●SELL IT AS
“Green, nutty sotol — earthy and herbal. Not agave, all character.”
Quiereme
Mucho
Mucho
(kee-EH-reh-meh MOO-choh)
— MEZCAL —
CUISHE
(KWEE-sheh)
MAGUEY
Cuishe (wild)
Oaxaca
Quiereme Mucho CUISHE
♢TASTING
- Smoked agave, herbs
- Cedar
- Soft, velvety
★WHY IT MATTERS
- Wild Cuishe
- Maestro Wilibaldo Rodríguez
- 45–47% ABV
●SELL IT AS
“Wild Cuishe — cedar, herbs and gentle smoke. Smooth and distinctive.”
Quiereme
Mucho
Mucho
(kee-EH-reh-meh MOO-choh)
— MEZCAL —
TEPEZTATE
(teh-pez-TAH-teh)
MAGUEY
Tepeztate (wild)
Oaxaca
Quiereme Mucho TEPEZTATE
♢TASTING
- Fresh herbs, root veg
- Floral
- Wet, earthy finish
★WHY IT MATTERS
- Wild Tepeztate (19–25 yrs)
- Hand-crushed
- Rare and complex
●SELL IT AS
“Rare Tepeztate — herbal and floral. A trophy pour for the curious.”
Quiereme
Mucho
Mucho
(kee-EH-reh-meh MOO-choh)
— MEZCAL —
TOBALÁ
(toh-bah-LAH)
MAGUEY
Tobalá (wild)
Oaxaca
Quiereme Mucho TOBALÁ
♢TASTING
- Ripe mango
- Fresh cinnamon
- Sweet, fruity
★WHY IT MATTERS
- Wild Tobalá
- Maestro Wilibaldo Rodríguez
- 45–47% ABV
●SELL IT AS
“Wild Tobalá — sweet mango and spice. A delicate, special sipper.”
Siete
Leguas
Leguas
(see-EH-teh LEH-gwas)
— TEQUILA —
BLANCO
AGED
Unaged
NOM 1120
Siete Leguas BLANCO
♢TASTING
- Sweet cooked agave
- Basil, mint, lime
- Mineral, pickled jalapeño
★WHY IT MATTERS
- Tahona + roller mill
- Wild-yeast fermentation
- Two-distillery blend
●SELL IT AS
“Vibrant, herbal blanco from a tahona house — a bartender’s gem.”
Siete
Leguas
Leguas
(see-EH-teh LEH-gwas)
— TEQUILA —
REPOSADO
AGED
~8 months
NOM 1120
Siete Leguas REPOSADO
♢TASTING
- Cooked agave, vanilla
- Light oak, herbs
- Bright, balanced
★WHY IT MATTERS
- Aged ~8 mo · American white oak
- Tahona + roller mill
- Wild-yeast ferment
●SELL IT AS
“Balanced reposado — agave-forward with a soft oak touch.”
Siete
Leguas
Leguas
(see-EH-teh LEH-gwas)
— TEQUILA —
AÑEJO
AGED
24 months
NOM 1120
Siete Leguas AÑEJO
♢TASTING
- Slow-roasted agave
- Caramel
- High-toned fruit, oak
★WHY IT MATTERS
- Aged 24 mo · American white oak
- Tahona + roller mill
- Traditional production
●SELL IT AS
“Two years in oak — rich roasted agave and caramel. A classic sipper.”
Tears
of
Llorona
of
Llorona
(tears of yoh-ROH-nah)
— TEQUILA —
EXTRA AÑEJO
AGED
5 years
NOM 1146
Tears of Llorona EXTRA AÑEJO
♢TASTING
- Dried cherry, dark chocolate
- Roasted agave, salted caramel
- Peppery oak, cognac warmth
★WHY IT MATTERS
- Aged 5 yr · scotch/sherry/brandy casks
- By Germán González
- Highly allocated · NOM 1146
●SELL IT AS
“A legendary extra añejo aged in scotch, sherry & brandy casks — a splurge.”
Tequila
Ocho
Ocho
(teh-KEE-lah OH-choh)
— TEQUILA —
PLATA
AGED
Unaged
NOM 1474
Tequila Ocho PLATA
♢TASTING
- Cooked agave & citrus
- Black & white pepper
- Grassy, vegetal, olive brine
★WHY IT MATTERS
- First single-estate tequila
- Vintage-dated (rancho + year)
- Highland Arandas agave
●SELL IT AS
“Pure, peppery agave — a top-shelf margarita or a clean sip.”
Tequila
Ocho
Ocho
(teh-KEE-lah OH-choh)
— TEQUILA —
REPOSADO
AGED
8 weeks, 8 days
NOM 1474
Tequila Ocho REPOSADO
♢TASTING
- Agave still leads
- Light vanilla & butter
- Citrus, gentle oak
★WHY IT MATTERS
- Aged 8 wk 8 d · ex-bourbon oak
- Single-estate, vintage-dated
- Not over-oaked
●SELL IT AS
“Barely rested, so the agave shines — a kiss of vanilla.”
Tequila
Ocho
Ocho
(teh-KEE-lah OH-choh)
— TEQUILA —
AÑEJO
AGED
1 year +
NOM 1474
Tequila Ocho AÑEJO
♢TASTING
- Caramel & vanilla
- Cooked agave, baking spice
- Soft oak, butterscotch
★WHY IT MATTERS
- Aged 1 yr · ex-bourbon oak
- Single-estate, vintage-dated
- Soft mouthfeel
●SELL IT AS
“A year in bourbon barrels — caramel and vanilla over agave.”
Teremana
(teh-reh-MAH-nah)
— TEQUILA —
BLANCO
AGED
Unaged
NOM 1613
Teremana BLANCO
♢TASTING
- White pepper, lemon
- Gentle sweetness
- Earthy agave
★WHY IT MATTERS
- Highland Jalisco agave
- Brick-oven roasted
- Pot distilled, small batch
●SELL IT AS
“Approachable, affordable highland blanco — crowd-friendly margaritas.”
Teremana
(teh-reh-MAH-nah)
— TEQUILA —
REPOSADO
AGED
Rested
NOM 1613
Teremana REPOSADO
♢TASTING
- Roasted agave, nutmeg
- Vanilla, butter
- Citrus, light oak
★WHY IT MATTERS
- Aged in American & ex-bourbon oak
- Highland agave
- Smooth, value-friendly
●SELL IT AS
“Spiced, smooth reposado at a friendly price — an easy step up.”
Tres
Generaciones
Generaciones
(tres heh-neh-rah-see-OH-nes)
— TEQUILA —
PLATA
AGED
Unaged
NOM 1102
Tres Generaciones PLATA
♢TASTING
- Fresh agave, herbs
- Light spice
- Clean, no bite
★WHY IT MATTERS
- Triple distilled
- Fresh-pressed agave
- Sauza La Perseverancia
●SELL IT AS
“Triple-distilled and smooth — a soft, clean plata for sipping.”
Tres
Generaciones
Generaciones
(tres heh-neh-rah-see-OH-nes)
— TEQUILA —
REPOSADO
AGED
~4 months
NOM 1102
Tres Generaciones REPOSADO
♢TASTING
- Vanilla, pure agave
- Light caramel
- Hint of smoke
★WHY IT MATTERS
- Aged ~4 mo · American oak
- Triple distilled
- Fresh-pressed agave
●SELL IT AS
“Soft vanilla reposado — smooth and uncomplicated.”
Tres
Generaciones
Generaciones
(tres heh-neh-rah-see-OH-nes)
— TEQUILA —
AÑEJO
AGED
12 months
NOM 1102
Tres Generaciones AÑEJO
♢TASTING
- Creamy vanilla
- Light agave
- Smoky touch
★WHY IT MATTERS
- Aged 12 mo · toasted American oak
- Triple distilled
- Creamy texture
●SELL IT AS
“Creamy, smooth añejo with a smoky edge — an easy sipper.”
Vago
by
Emigdio
Jarquin
by
Emigdio
Jarquin
(VAH-goh · eh-MEEG-dee-oh har-KEEN)
— MEZCAL —
ESPADÍN
(es-pah-DEEN)
STYLE
Espadín
Oaxaca
Vago by Emigdio Jarquin ESPADÍN
♢TASTING
- Rich smoke, grilled pepper
- Lime, mineral
- Salted caramel finish
★WHY IT MATTERS
- Maestro Emigdio Jarquín
- Tahona + refrescador still
- Miahuatlán, Oaxaca
●SELL IT AS
“Bold, mineral espadín — smoky with bright citrus. A sipper’s mezcal.”
BLANCO
(BLAHN-ko)
— TEQUILA CLASS —
AGED
0–2 months
BLANCO
♢TASTING
- Pure cooked agave
- Citrus, white pepper
- Crisp, clean
★WHY IT MATTERS
- Unaged (or ≤2 months)
- Clear — the truest agave taste
- Bottled right after distilling
●SELL IT AS
“The base for margaritas and a clean sip — shows the agave honestly.”
JOVEN
(HOH-ven)
— TEQUILA CLASS —
STYLE
Unaged / blend
JOVEN
♢TASTING
- Agave with a hint of oak
- Soft, approachable
- Lightly golden
★WHY IT MATTERS
- Unaged, or blanco blended with aged
- Also labeled ‘oro / gold’
- Smooth, easy style
●SELL IT AS
“An easy, smooth pour — bridges blanco and aged styles.”
REPOSADO
(reh-po-SAH-do)
— TEQUILA CLASS —
AGED
2–12 months
REPOSADO
♢TASTING
- Cooked agave + vanilla
- Light oak, caramel
- Soft spice
★WHY IT MATTERS
- ‘Rested’ 2–12 months in oak
- Pale gold
- The most popular class
●SELL IT AS
“Smooth sipper and elevated cocktails — the crowd favorite.”
AÑEJO
(ah-NYEH-ho)
— TEQUILA CLASS —
AGED
1–3 years
AÑEJO
♢TASTING
- Caramel, vanilla
- Toasted oak
- Chocolate, dried fruit
★WHY IT MATTERS
- Aged 1–3 years in oak
- Amber, richer and rounder
- Great neat
●SELL IT AS
“A neat sipper — for guests who love brown spirits.”
EXTRA
AÑEJO
AÑEJO
(EX-trah ah-NYEH-ho)
— TEQUILA CLASS —
AGED
3+ years
EXTRA AÑEJO
♢TASTING
- Deep caramel, toffee
- Dark oak
- Dried fruit, spice
★WHY IT MATTERS
- Aged 3+ years
- Dark amber, full-bodied
- Category added in 2006
●SELL IT AS
“Special-occasion sipping — like a fine brandy or whiskey.”
CRISTALINO
(krees-tah-LEE-no)
— TEQUILA CLASS —
AGED
Aged · filtered
CRISTALINO
♢TASTING
- Aged vanilla & oak
- Clean agave
- Silky, polished
★WHY IT MATTERS
- Aged tequila, charcoal-filtered clear
- Aged depth, blanco look
- A modern style
●SELL IT AS
“Smooth, clear and flashy — easy luxury sipping.”
ESPADÍN
(es-pah-DEEN)
— MEZCAL AGAVE —
MATURES
7–9 yrs
ESPADÍN
♢TASTING
- Roasted agave smoke
- Citrus, green herbs
- Earthy sweetness
★WHY IT MATTERS
- The most common maguey (cultivated)
- Backbone of most mezcal
- Agave angustifolia
●SELL IT AS
“The everyday mezcal — balanced and versatile.”
TOBALÁ
(toh-bah-LAH)
— MEZCAL AGAVE —
MATURES
10–15 yrs · wild
TOBALÁ
♢TASTING
- Floral, fruity
- Delicate smoke
- Refined, round
★WHY IT MATTERS
- Small wild highland maguey
- Low yield, highly prized
- ‘King of mezcal’
●SELL IT AS
“A special, refined pour — sip it slowly.”
CUISHE
(KWEE-sheh)
— MEZCAL AGAVE —
MATURES
10–13 yrs · wild
CUISHE
♢TASTING
- Herbal, vegetal
- Mineral, dry
- Crisp smoke
★WHY IT MATTERS
- Wild karwinskii (tall stalk)
- Distinct green character
- Slow-maturing
●SELL IT AS
“For the explorer — herbal and mineral.”
TEPEZTATE
(teh-pez-TAH-teh)
— MEZCAL AGAVE —
MATURES
20–25 yrs · wild
TEPEZTATE
♢TASTING
- Green, herbaceous
- Bright tropical fruit
- Peppery
★WHY IT MATTERS
- Rare wild maguey
- Up to 25 yrs to mature
- Vivid and complex
●SELL IT AS
“A trophy pour — for the truly curious.”
ENSAMBLE
(en-SAHM-bleh)
— MEZCAL AGAVE —
STYLE
Blend
ENSAMBLE
♢TASTING
- Layered smoke
- Fruit + earth
- Balanced
★WHY IT MATTERS
- A blend of two+ magueys
- Cooked & distilled together
- Showcases the maker
●SELL IT AS
“Complex and balanced — a great way to compare agaves.”
CIRIAL
(see-ree-AHL)
— MEZCAL AGAVE —
MATURES
Wild
CIRIAL
♢TASTING
- Green, mineral
- Dry, vegetal
- Light smoke
★WHY IT MATTERS
- Wild karwinskii (cirial)
- A rare maguey
- Earthy, distinctive
●SELL IT AS
“Rare and herbal — a talking-point mezcal.”
ELOTE
(eh-LOH-teh)
— MEZCAL AGAVE —
STYLE
Corn-infused
ELOTE
♢TASTING
- Toasted corn
- Smoky agave
- Sweet, savory
★WHY IT MATTERS
- A style, not a maguey
- Espadín redistilled with toasted corn
- Pechuga-style infusion
●SELL IT AS
“Uniquely savory-sweet — a memorable conversation starter.”
BACANORA
(bah-kah-NOH-rah)
— AGAVE SPIRIT —
SONORA
AGAVE
Pacífica
BACANORA SONORA
♢TASTING
- Earthy
- Smoky
- Lightly sweet
★WHY IT MATTERS
- From Sonora only
- Outlawed until 1992
- Rustic & small-batch
●SELL IT AS
“Sonora’s outlaw spirit — bold and smoky.”
MEZCAL
(mes-KAHL)
— AGAVE SPIRIT —
OAXACA
AGAVE
Many magueys
MEZCAL OAXACA
♢TASTING
- Campfire smoke
- Roasted agave
- Earth & minerals
★WHY IT MATTERS
- Pit-roasted over wood
- 30+ agave varieties
- Small-batch, artisanal
●SELL IT AS
“Tequila’s smoky cousin — sip neat with orange & sal de gusano.”
RAICILLA
(rah-ee-SEE-yah)
— AGAVE SPIRIT —
W. JALISCO
AGAVE
Lechuguilla
RAICILLA W. JALISCO
♢TASTING
- Floral
- Tropical fruit
- Gentle funk
★WHY IT MATTERS
- Western Jalisco
- Little to no smoke
- Newly protected (DO)
●SELL IT AS
“The rare, funky one — a real conversation starter.”
SOTOL
(soh-TOHL)
— AGAVE SPIRIT —
CHIHUAHUA
PLANT
Dasylirion
SOTOL CHIHUAHUA
♢TASTING
- Green & grassy
- Pine
- Mineral
★WHY IT MATTERS
- Desert spoon, not agave
- Chihuahua desert
- Terroir-driven
●SELL IT AS
“Technically not agave — tastes like the high desert.”
TEQUILA
— AGAVE SPIRIT —
JALISCO
AGAVE
Blue Weber
TEQUILA JALISCO
♢TASTING
- Cooked agave
- Citrus
- White pepper
★WHY IT MATTERS
- 100% blue agave
- Jalisco origin (DO)
- Blanco → Extra Añejo
●SELL IT AS
“Smooth enough to sip, the backbone of our margaritas.”